When you’re staring at a blank screen and wondering whether to DIY your Showit website or hire a designer, I want you to know something important. I’ve been exactly where you are. Years ago, I sat down with a fresh coffee, a brand-new Showit account, and the confidence of someone who had watched one too many drag-and-drop tutorials on YouTube.

I thought I’d build my site in a single weekend. Easy, right?

Except by Sunday night, I had six half-finished homepages, a raging case of font fatigue, and a website that looked like it was going through a bit of an identity crisis.

So truly — if you’re debating whether to DIY or hire help, congratulations. You are already ahead of where I started.

The good news? This decision doesn’t have to feel dramatic. It can actually be simple. And today, we’re breaking it all down so you can choose the path that fits your business, your season of life, and your energy level.

Let’s dive in.

The Case for DIY: Why Showit Templates Are So Tempting

Showit templates are like walking into Target “just for toothpaste” and leaving with a cart full of candles, a new sweater, two throw blankets, and somehow a blender. They’re beautiful. They’re inspiring. And they make you think, Maybe I can do this myself.

Honestly? Sometimes you can.

Showit templates are amazing when you’re just getting started. They allow you to launch fast and look polished without an overwhelming amount of tech or strategy.

A Showit template is perfect if…

• You’re in year one of business and still figuring things out.

• Your brand identity is still evolving.

• You enjoy design and don’t mind getting your hands a little “techy.”

• You need something beautiful and functional right now.

• You’re working with a tighter budget.

Templates help you take action quickly, and sometimes speed matters more than perfection.

Why templates work so well

• They are professionally designed.

• They’re already mobile-ready.

• You can edit them without touching code.

• They give you a gorgeous starting point to build confidence.

• They help you get visible fast.

And yes — visibility leads to clients. Which leads to revenue. Which leads to bigger decisions, like hiring experts. So DIY isn’t a bad choice. It’s just one choice.

However… let’s talk about the little things no one tells you.

Where DIY Falls Short (and It Always Does Eventually)

This is the part no one puts on Instagram.

Templates, while wonderful, have limits. And these limits matter once you’re ready to grow or elevate your presence.

1. Your site starts looking like everyone else’s

The dental consultant down the road? The virtual assistant you follow? The business coach you admire? They might all be using the same template you just bought.

Once everyone customizes the same layout with the same font pairings, the internet becomes very déjà vu.

You want your website to feel like you. Not like a demo site with your name slapped on it.

2. Customizing takes longer than you think

It’s still work. It’s still decisions. It’s still trial, error, and “why is that text box moving again?”

3. Templates don’t fix brand confusion

If your brand isn’t defined, your visuals won’t be cohesive.

If your message isn’t clear, your visitors will feel lost.

A designer builds the site around your offers and brand strategy. A template can’t do that for you.

4. DIY doesn’t always convert

Pretty is nice. Converting is nicer.

Designers think in terms of funnels, psychology, and user behavior. Therefor, templates can’t adapt to your unique client journey.

5. You can only drag and drop so far

Sometimes you’re tired.

Sometimes your business needs to level up.

Sometimes your website needs to look as professional as the service you deliver.

And that’s where hiring a designer becomes not just helpful… but necessary.

The Case for Hiring a Designer: When It’s Worth It

Hiring a designer isn’t about being “not good enough” at DIY. It’s about recognizing that your time, energy, and growth matter.

There comes a point when a template can’t take your brand where you’re going.

Hire a designer if…

• You want a premium, polished online presence.

• You’re attracting higher-level clients.

• You want strategy baked into every page.

• You feel overwhelmed every time you open Showit.

• You’re ready for a site that reflects your expertise.

• Your business has grown faster than your website.

And most importantly…

You’ve outgrown the DIY season.

What a designer gives you that a template can’t

• A cohesive brand identity

• Strategic layout and messaging

• A custom feel that stands out

• High-level user experience

• More conversions (aka more clients)

• Someone who takes the work off your plate

It’s not just about aesthetics. It’s about focus.

Because instead of wrestling with spacing, fonts, and layout decisions, you get to focus on:

• serving your clients

• growing your offers

• running your business

The Hybrid Option No One Talks About (My Specialty)

If you’re not quite ready for a full custom site but DIY feels exhausting, there’s a beautiful middle ground.

*Template customization*

This is where a designer takes a template you love and elevates it with:

• your brand

• your voice

• your strategy

• your copy

• your images

• your business goals

You get the speed and affordability of a template — without the DIY struggle.

It’s polished.

It’s intentional.

It’s uniquely yours.

And it saves you a wild amount of time.

This is the service I provide most often, and honestly, it’s magic for the female entrepreneurs who want a professional look without the high-ticket custom build.

Quick Guide: DIY Showit Website or Hire a Designer?

Let’s make this as simple as possible.

This is for you if you want to DIY:

• You enjoy design.

• You’re okay with a bit of tech.

• You want to launch fast.

• You’re newer in business.

• You’re on a smaller budget.

• You love having creative control.

This is for you if you should hire a designer:

• You want premium, polished visuals.

• You want a strategic, conversion-focused website.

• You’re tired of wasting time tweaking templates.

• You want your brand to stand out.

• You want clarity and cohesion across everything.

• You’re growing quickly and need a website to match.

This is for you if a template customization is perfect:

• You want a stunning site without the custom price tag.

• You want help elevating an existing template.

• You want your template to feel custom.

• You want support but still love the template’s structure.

• You want a site you’re proud to share.

So… Which Option Is Best For You?

Here’s the truth.

Your website is more than a digital brochure.

It’s your handshake.

Your first impression.

Your “this is who I am and why you can trust me” moment.

Whether you DIY your Showit website or hire a designer, the most important thing is choosing a path that supports your growth — not one that adds more stress to your plate.

If you’re craving a site that’s beautiful, strategic, cohesive, and ready to represent your business with confidence, you might be in the perfect season for professional help.

And if that’s the case… I’d love to support you.

Ready to elevate your Showit website?

I offer custom design and template customization for female entrepreneurs who want a website that finally feels like them.

If you want a site that looks professional, converts better, and frees up your time (because no more dragging boxes around Showit at midnight), let’s chat.

👉 Book a discovery call here.

Your website is about to glow up in a big way.