If you are an entrepreneur who keeps saying "I'm not good at that" or "I'll do it when I'm ready," this business advice for entrepreneurs is for you. A current web design client of mine, who is also a friend, inspired this post. As we built out their website together, I kept asking the usual questions.

Do you have a Facebook business page? A LinkedIn? A speaker packet? The answer to almost everything was no, followed by a reason why not. So I did what any good web designer slash friend would do. I told them the truth. This post is that conversation, but for you.

Spoiler alert: the truth I told them was that they were making excuses. If you prefer to listen to me chat about this, check out my podcast episode on this!

Show Up Where Your Clients Are

You can be the best at what you do and still struggle to grow your business if no one can find you. So the first step is figuring out where your potential clients are actually spending time, and then showing up there.

Before One Wild Brand, I built a dental billing company from scratch. I started it from home, working nights and weekends, making $40 a month. I grew it into a seven-figure business before selling it in 2024. During that time, I estimate that 80 to 90 percent of my clients came from Facebook groups and people tagging me.

I did not have a Facebook account before that business. I opened one because I realized that is where my clients were. My personal feelings about the platform were beside the point.

You do not need to be everywhere

Pick one or two platforms and commit to them. Post with purpose. Engage in the places your audience already gathers. Trying to maintain a presence on every social platform is exhausting and usually ineffective. Depth beats width.

For my web design client who told me they hate Facebook - I get it. But when most of your ideal clients are living inside specific Facebook groups for your industry, your personal preference has to come second to your business goals. You do not need to become an influencer. You just need to be visible.

Stop Deciding You Are Bad at Things Before You Try

"I can't make a speaker packet because I'm not good at Canva."

Nobody opens Canva for the first time and produces something great. I certainly did not. I also was not good at public speaking when I started. The first time I got on a stage, my hands were shaking. I was convinced I would forget everything the second I got in front of the room.

But I did it. And then I did it again. Gradually, the nerves settled and the confidence grew. That is how it works.

Confidence comes from repetition, not preparation

Every person you admire - the one with the polished brand, the smooth presentation, the effortless social media presence - started somewhere awkward. You are seeing their highlight reel, not their beginning. They got good by doing it badly first, and then doing it again. So will you.

No one is naturally great at networking, designing graphics, writing content, or building business systems. Those are learned skills. The only way to learn them is to start.

Growth Lives Outside Your Comfort Zone

This phrase gets repeated so often because it keeps being true. Most business growth happens in the places that feel a little uncomfortable. The things that moved the needle most in my own business were the things I was most reluctant to do.

Speaking at industry events was one of them. After my first speaking engagement, once the nerves had settled and it was over, I was so glad I had done it. Suddenly I had something to point to. A credential. A proof point that I was someone worth listening to in my industry. That is where credibility starts to build.

Moreover, if something makes you a little nauseous but also a little excited at the same time, pay attention to that feeling. It is usually a signal that you are pointed in the right direction.

Done Is Better Than Perfect

Many entrepreneurs describe themselves as perfectionists. I am one of them. I could tweak my own website endlessly. At some point, though, you have to call it done and move forward.

Businesses that launch something imperfect and start learning from real feedback will almost always outpace the ones still waiting to feel ready. Since launching early creates momentum, and momentum creates growth, waiting for perfection usually just creates delay.

Stop waiting for a green light that may never come

I have worked with clients whose business plans have been "almost ready" for a very long time. Meanwhile, they could have already launched, gathered feedback, made adjustments, and started building an audience. Progress compounds. Delay does not.

Successful entrepreneurs did not start with every answer. They made the move before they had them, and they figured it out along the way. You can do the same.

Trust Your Gut and Stop Asking Everyone

This might be the piece of business advice for entrepreneurs that gets talked about least, but it matters a lot. When I have a new idea for my business, I do not poll my family and friends. I do not ask for opinions before I have even started.

I was at a speaking event recently where another speaker shared that when she told her family about her business idea, they shot it down. My first thought was that I would never have asked. Not because outside perspectives have no value, but because I trust my own instincts. I know my drive. Furthermore, I know that if I decide something is going to work, I will find a way to make it work.

If you know those things about yourself too, stop looking for outside validation before you move. You do not need permission.

The Short Version

This business advice for entrepreneurs really comes down to five things:

• Get visible where your clients are, even if you do not love the platform
• Stop saying you are bad at things before you have actually tried them
• Lean into discomfort because that is where growth happens
• Launch before you feel fully ready because done beats perfect
• Trust your instincts and stop outsourcing your confidence to other people's opinions

I say all of this as someone who still has moments of fear and avoidance. There are still things that make me uncomfortable. However, every level of growth in my life and business has come from doing the thing anyway.

So go do the thing.

Written By: Amanda DeMoura